Rutgers NJAES to Host Agritourism Conferences Throughout NJ in January

Agritourism is sometimes defined as, “Touring agricultural areas to see farms and often to participate in farm activities.” Farmers in New Jersey are finding a demand for local tourism and a desire from the consumer to “buy local”. To assist New Jersey’s agricultural community in these endeavors, a program at Rutgers University has been developed to provide education and outreach to farmers who currently operate on-farm direct marketing businesses, like agritourism ventures, and for those who would like to develop an agritourism business.
- M. Infante-Casella